The Cruise Director is head of the entertainment department and supervises and evaluates the performance of all department personnel – Headline Entertainers, Production Show Cast Members, Stage Manager, Stage Staff, Sound and Light Technicians, Bandmaster, Musicians, Cruise (Activities) and Youth Staff. Responsible for guiding his/her team to develop activity programming sensitive to guest demographics and itinerary fluctuations. Host and acts as Master of Ceremonies at special events. Makes announcements on the Public Address System. Monitors and evaluates guest comments and creates plans for improvements. Ensures that guest entertainment and activities are carefully integrated with all product offerings aboard the ship.